JW Anderson confirmed the hoodie is the coolest trend of the moment during the spring-summer 2024 fashion presented in London. It’s an item to wear everywhere, and with everything this autumn.
For his JW Anderson spring-summer 2024 fashion show, the Briton took over the Roundhouse, a legendary concert hall settled in Camden, in the north of London, for a show where he had fun redefining the codes of clothing. In his visions, the hoodie. Other versions of hoodies were presented thinner, worn with skirts, and even biker jackets were seen with hoods.
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Photo: Acielle StyleDuMonde
Photo: Acielle StyleDuMonde
Of course, the hoodie is one of those incredibly-comfortable clothing pieces that are easy to wear, and which are easy to find. Designers this past season proved it. Chet Lo revisited it with his signature popcorn knit, Hermès skyrocketed its stylish quotient, and Mowalola gave it grunge accents.
Why are hoodies so popular? Because they are so comfortable, and easy to pair: you can wear hoodies with skirts, pants or shorts. Even Miu Miu has adopted it and combined it with a suit jacket, giving it a spirit with very “lady-in-charge” charm. It therefore abandons its street DNA in favor of more sophisticated fashion. This fall, we’re focusing on simple models in neutral colors as well as bright and colorful ones.
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