It’s not always easy to do sports or work out again after a break or simply try it for the first time. To motivate yourself and not fall prey to the most common excuses that push you to give up, the first step is often to buy yourself nice sportswear. Whether it comes from a more sophisticated and confidential brand or a label established for many years, it must above all meet the requirements of comfort and style.
Gone are the days of shapeless jogging, workout outfits are also adorned with fashion details. An advantage when you want to make your sports practice part of your daily habits: by putting on your sports outfit early, you already skip the stage of having to change and starting your session immediately becomes more fluid. We go to the gym on our lunch break, in the evening when we get home from work, or we start the day by launching our favorite application while wearing our favorite sportswear. In addition to enhancing sporting performance thanks to ever more advanced technologies, sports clothing upgrades the look: a bra slips easily under a slightly transparent top, a colorful oversized jacket maximizes a basic look, leggings slip into a pair of boots and the jogging pants are worn with a pair of heels or comfortable sneakers. You still have to find the item that will accurately twist your look in the room or in the city. So what are the best brands for fashionable sportswear?
Eleven by Venus Williams
The style on the court of the Williams Sisters no longer needs to be proven as they have multiplied the number of tennis looks, each one more fashionable than the previous. Venus Williams designs pieces to feel strong, beautiful and comfortable during or outside of a match.
Under Armor
Traditionally worn by football players, Under Armor focuses on optimizing performance mainly for impact or team sports. Gisele Bündchen, Dwayne Johnson and A$AP Rock are among their most star-studded collaborations.
Puma
Worn by personalities like Rihanna or Usain Bolt, the German brand has invested in the world of sport as well as music and fashion. No wonder it is regularly at the feet of the most prominent figures.
7 Days Active
The young brand launched in Copenhagen in 2019 stands out with its two-tone or fluorescent-tinted sportswear. These chromatic associations encourage you to be active each day of the week.
Alo Yoga
Kendall Jenner, Barbara Palvin, Candice Swanepoel… Many models swear by Alo Yoga to do yoga or pilates. We can find them wearing outfits during a session or to get there, mixed with a shirt, a bag and a pair of trendy sneakers.
Girlfriend Collective
Girlfriend Collective offers sportswear made from recycled plastics and eco-friendly dyes under ethical conditions. A requirement which quickly brought together a whole bunch of followers around the couple behind the project.
Lululemon
If Lululemon is a favorite among athletes, it is due to its wide range adapted to many sports with a focus on the practice of yoga. This makes it possible to create à la carte sets because the pieces are designed for different needs but available in common colors.
Adidas
Since its launch in 1949, Adidas has regularly collaborated with athletes to adapt to their needs and improve their sporting performance. Expertise drawn from professionals which is then put to good use for enthusiasts. The brand has several fashion collaborations, such as Stella McCartney, Pharell Williams, Ivy Park, Yohji Yamamoto and Wales Bonner.
Reebok
Established since the 1990s in the world of sport, Reebok offers high-performance outfits for all types of practice. The label regularly partners with players in the fashion world such as Gigi Hadid, Victoria Beckham and Maison Margiela to create items with a strong fashion quotient.
On
Created in the Swiss Alps, the concept of On is to give the sensation of “running on the clouds”. A poetic desire that comes to completion visually, with a very recognizable sole, and technically by enhancing lightness, cushioning and thrust. Sneakers that appeal to runners looking for better sensations but also to Loewe, which collaborates on several collections with the label.
Nike
Nike was founded in the early 1970s and has since continued to work with top athletes to offer ever more efficient equipment. Among the brand’s fashion rushes, we can remember one of its recent collections with Jacquemus, of which singer Jorja Smith was the face.
The North Face
You can count on The North Face to put together a wardrobe to resist extreme cold and continue your sporting activities in winter, but they also have great summer options as well.
Sporty & Rich
At the beginning of Sporty & Rich there was an Instagram account sharing vintage photos of athletes going to posh sports clubs. With an ever-growing community, Emily Oberg, creator of the account, then visualized pieces to make this sportswear and chic style your own in all circumstances.
New Balance
Founded in 1906 by a shoemaker, one of the oldest sneaker brands continues to place comfort at the center of its concerns. Its recent collaborations with Miu Miu, Ganni and Palace place it at the forefront of the fashion scene as well as among the essentials of Emily Ratajkowski and Kaia Gerber.
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